This is the MTV© logo, representing the MTV Network owned by the company Viacom. This image is in itself an iconic brand and has stood the test of time spanning decades. Although altered many times with different colours and themes, the structure of the logo has always remained the same and has gone on to become an instantly recognisable icon. In black and white, with a large M the logo has become a brand in itself. The logo of MTV© is vividly etched into the memory of thousands of people and is clearly demonstrative of how important something as simple as a logo can be when creating a media product and how it can be representative of a media institution.
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